Roderick S. Hawthorne II

With over 16 Years in Fashion and Managment, Roderick Hawthorne is a seasoned marketing professional specializing in model & athlete representation and brand partnerships. With over a decade of experience bridging the gap between elite talent and global brands, Roderick ensures that each athlete he works with—from rising stars to established icons, finds sponsorships that reflect their values and elevate their platform.

Known for his relationship-driven approach and strategic vision, Roderick has negotiated high-impact deals across apparel, equipment, and lifestyle sectors. He prides himself on creating authentic partnerships that resonate with fans, amplify narratives, and deliver measurable value for both talent, athletes and brands.